Tag: art walk

Swine Flu Sale – Pandemic Prices!

In light of the WHO raising the Pandemic Alert Level to Phase 5 (on a scale where Phase 6 is a “Global Pandemic” characterized by “widespread human infection”), I’m starting a Swine Flu Sale – Save 20% off any purchase.  This is a special offer for 1) People who read my blog or follow me on Twitter 2) People willing to ignore WHO’s recommendations to stay away from large congregations of people in public places.

Details for those afraid of Swine Flu (or not in the Phoenix area):
Browse my books at modernevil.com and my art at wretchedcreature.com.  Email me at teel@modernevil.com and mention the “Swine Flu Sale” along with whatever books and/or art you want to order, and I’ll take 20% off the full price of your order (before any sales tax & shipping costs, if applicable).  Offer not available via the shopping cart on modernevil.com – I’ll have to manually invoice you to give you this discount.

Details for brave Phoenix residents:
Come out to the Phoenix First Friday Art Walk May 1st – you can find me among the vendors in the street closure one block South of Roosevelt between 4th & 6th Streets, usually just south of the corner of 5th & Garfield.  Mention the “Swine Flu Sale” and receive 20% off your entire purchase.  Plus, by showing up in person there’s no possibility of shipping cost, and I won’t charge you sales tax if you pay cash.

The sale lasts as long as the WHO Pandemic Alert Level for Swine Flu is Phase 5 or Phase 6.  I’m still happy to deliver purchases to people in the Phoenix area free of charge, myself.  If I think of anything else, I’ll edit this post later.  Stay healthy, everyone!

background noises

I’m sitting in my living room, listening to the early morning sounds.  Birds chirping, neighbors revving their truck engines, planes flying overhead, the refrigerator running…. And now that I think about it, these sounds are present throughout the day, more or less.  Sounds I am aware of because, time and again, I record audiobooks at home.  Audiobooks that I don’t want full of birds tweeting and engines revving and dogs barking.  Audiobooks in which the thumpa-thumpa of a car stereo’s too-loud bass competing with its ill-tuned engine (well-tuned to produce the most noise, that is) is simply not appropriate.  My hearing is not perfect, not by far, and I often have trouble making out speech over background noise – a cocktail party is basically a place where I have no idea what most people are saying to me.  (Not to mention, I’m not much good at small talk, which is all the talk most people in such situations seem to want to have.)  Still, my hearing is good enough -attuned enough- that little noises like these become big annoyances.

There seems to be less traffic noise in the mornings, after everyone has gone to work and before they begin to be released from it, so I tend to try to record in the mornings.  My sleep schedule has been bizarre, of late, and I’ve been sleeping starting at roughly 3AM-7AM and -despite my best efforts (hampered significantly by an ongoing and severe bout of depression) to get out of bed after only a few hours- running through the middle of the afternoon.  Today it’s further off – I put myself to bed last night at 10PM, managed to fall asleep somewhat quickly, but then my mind woke me up at 2:30AM.  I tried to sleep, I fought against waking, I felt quite … I don’t know whether I’m physically or mentally tired, but … tired, but at 3:30AM this morning, I gave up on it.  Got up.  Started laundry.  Played the Free Realms Beta for a while…

Mandy’s up now, eating a breakfast I made for her, and as I finish writing this, she’ll be getting ready for school today.  I don’t think I knew how noisy getting ready for the day is until I started recording audio books.  So, in an hour or so, she’ll be done with that and I can try to begin recording.  I’d like to get a couple of hours of recording done today, if my voice works that long.  I need to get ahead of my podcasting; trying to record at the last minute doesn’t always work, especially when I’m depressed and/or my sleep schedule is severely kinked.  Last minute is where I’m at right now, actually.  I don’t have today’s podcast episode edited yet.  Realistically, I give myself until midnight of the day I’ve said it will go up.  Preferably, it always goes up on the morning of that day.  Which, for episodes longer than a minute, means I have to have it recorded ahead of time.

((For the episodes going up on Podiobooks.com, I really need to be done ahead of time – in my experience, if I fail to have my episode uploaded & ready to go there by late Thursday night, chances are it won’t hit the site until Monday.  Which feels like I’m three days late, even if I uploaded it at 7AM Friday.  Even if it was on my own feed at 7AM Friday.  Podiobooks.com feels like the “real” venue for my audiobooks.  So I really need to be ahead.  Consequently, I think I’m going to let the Podiobooks feed run a week or so behind my direct feed for the next few books.))

Recording a half-hour episode takes a lot longer than half an hour, by the way.  (Assuming I’m not doing multiple voices, which takes even longer.)  The actual recording part tends to take me about double, so about an hour.  (Last night I tried to record in the evening, since I seemed not to have a choice, and it took me over 100 minutes to record what will be about 30 minutes of text.)  Editing what I’ve recorded – selecting takes when I’ve recorded multiple takes, cutting out dead air, background noises, mouth noises and the like – takes about double that, so about two more hours.  With my new computer, mixing together the intro, outro, multiple sections of an episode & transitions between them, leveling everything so volume matches within and across episodes… actually only takes a few minutes.  I haven’t timed it, but I seem to be able to do both versions (MEPod & PB) in under half an hour, now, including compression.  Then I have to listen to the entire episode, to be sure I didn’t miss anything during the edit.  I usually do this while uploading it to both servers & writing the episode description.  So, for a typical 30-minute episode (without character voices), it takes me 4 hours of work.  All of it while listening carefully not just to my own voice, but also to tiny background noises.

This is not work I can do eight hours a day, five days a week.  And not merely because wearing the over-the-ear headphones becomes annoying well before the 4-hour mark.  I am certainly going to try to put in a few long days over the next few weeks, though.  I am certainly going to try to get the other 8 episodes of this book recorded, edited, and ready to go just as fast as I am able, and on to the next book.  Theoretically, it should only take me a total of 40 hours to complete this entire book (not to mention I’ve already got the first episode done), so why not?  The next two books in the series are each almost exactly the same length book – so three 40-hour work weeks and I should be done with the entire series, right?

Except I’m also an artist.  And I’m also writing a book on my Self Publishing experiences.  And I’m also creating a deck of Christian cards (and a book to go along with them).  And I’m also a househusband – cooking and cleaning and the like are part of my responsibilities.  And I’m also a marketer.  And a web developer.  And a blogger.  And a filmmaker.  And involved in social media.  And emotionally unstable, currently depressed & off-kilter.

It’s only 1 week until the next First Friday, when I have another Art Walk to show at.  (If you’re in the Phoenix area, come down and see me!  I’m among the ‘Roosevelt Row‘ vendors, and I’m usually near 5th & Garfield.)  I’d like to produce some more new art before that happens (though I have plenty in stock, right now – more than I could possibly show), so that cancels out part of the next week.  I’ve only just begun writing that book on MicroPublishing, and I’d like to build some momentum in the writing of it, instead of letting it perhaps wither with only a couple thousand words.  I can’t record every day (I can’t recall now which day it was, exactly, but one day this week I managed to stay up late enough that I thought I could record in the morning, after Mandy left, at the end of my waking hours – but apparently that was when Bulk Trash Pickup decided it was time to slowly and noisily scour my neighborhood.) and I can’t usually stand to work on audio all day, when I do.  Oh, and because I want to continue posting two episodes a week to my feed, I’m doing poetry episodes again – a one to two minute episode of which seems to take 30-45 minutes to create.

So maybe I’ll get ahead by a couple of episodes in the next week.  And hopefully I’ll get ahead by the rest in another week or two.  Mandy just walked out the door.  I’d better get to it.

list of things i ought to try to get done before tomorrow’s art walk

Updated, 2:52PM, completed items crossed out: (Think I can get the car loaded in half an hour?)

Finish painting ‘going in circles‘

Maybe try finishing the two or three mini-paintings I have half-done

Sign & put wire &c. on all finished paintings

Mark T-shirts somehow with size

Take book reviews less personally, somehow

Print price cards for new art & shirts

Load the car; try to be ready to go by 3:30PM

Paintings I need to photograph &/or put online, painted since the last time I posted anything new to wretchedcreature.com:

  • ‘lost memories’, Dec08, 12×24″, acrylic on canvas, NFS
  • ‘Untitled’ (collaborative/2009), Jan09, 16×20″, acrylic on canvas, $60
  • ‘interrupted flow’ (triptych), Apr09, ~58×20″, acrylic on canvas, $220
  • ‘going in circles’, Apr09, 30×24″, acrylic on canvas, $166

Also photograph & put online these new Mini-Paintings:

  • ‘scowl’, Jan09, 4×4″, $10
  • ‘G is for Grass’, Jan09, 4×4″, $10
  • ‘Never Enough’-or- ‘good’, Feb09, 8×10″, SOLD
  • ‘purple tree’, Mar09, 10×8″, $20
  • ‘fluidity’, Mar09, 10×8″, $20
  • ‘spiral compass’, Mar09, 4×4″, $10
  • ‘darkness, growth’, Mar09, 4×4″, $10
  • ‘love rainbow’, Mar09, 5×7″, $15
  • blue w/filagree (untitled), Mar09, 5×7″, $15
  • purple spirals, blue edge w/red grass (untitled), Mar09, 4×4″, $10

Wonder why I don’t seem to have painted any full size paintings in Feb/Mar

Oh, and sleep. Between now and then, I should sleep.

Productivity, Profitability

Still having trouble with staying focused. I feel like I’m not productive enough, almost daily. Things are getting done; the podcasts are all running on time, I’m doing two or more Art Walks/Fairs/Detours a month & I’ve painted a dozen new paintings since the first of the year. I’m even blogging semi-regularly, which you already know, reading this. But I could be doing more.

Yesterday I only did three or four hours of audio work, and even though I know I worked on other things, it feels like I didn’t get anything done, since it’s harder to tally the hours and to quantify what’s work and what isn’t. Does Twitter count? Reading publishing & other blogs? Blogging? It’s all part of connecting with people, with building an audience and building myself as a “brand” and educating myself about what’s going on, what’s working, and driving ideas forward. So in a way, yes. Then there’s the oft-repeated idea that everything an author does and experiences is a sort of reasearch for future books; this is somewhat true, but feels like a sort of excuse.

In addition to feeling that perhaps I’m not being productive enough, I also think a lot about my not being profitable enough. Even with the reduced up-front costs of doing business the way I am, not a single one of my books has even reached break-even, yet. The art, comparably, has been doing great – not bringing in enough to live on, but if not for the cost of going to Tools of Change in New York (ie: if not for a big, extra publishing expense), I’d already be profitable this year on art sales alone, with only bluer skies on the horizon. The margins on the art, even with prices basically cut in half & then frozen since 2004, are great – not just in money, but in time. It takes me hundreds of hours to produce a book, and somehow it’s harder to sell a copy of the book for $14 (or less) than it is to sell a painting (that took me less than 10 hours to create) for $150.  Lately I’ve been creating a lot of “Mini Paintings”: 8×10″ for $20, 5×7″ for $15, and 4×4″ for $10, right now.  Most of them are done in under 1 hour of work (though admittedly, some have taken up to 3), and they earn me as much as or more than a book does, usually without having to try to sell them at all.

Obviously, the art sales can only scale to the limits of my creativity & time to produce original works – I’m not sure what the upper limit is, but perhaps dozens a month. Certainly not hundreds.  Whereas the book sales can scale without proportional extra work on my part – Lightning Source prints however many copies people order, whether it’s dozens a month or thousands.  If/when I “hit it big” the books will quickly win in this regard.  Not to mention I can sell a book more than once, and without doing prints (something I am currently opposed to), I can only sell an original work of art once.  So it takes orders of magnitude more work to produce a book, but I can keep selling it over and over again forever, instead of just once.

If only my sales numbers were orders of magnitude better.  Did I mention not a single one of my books has yet earned back the costs associated with its production, yet?  That’s with $0 value associated with my time, no less.  Which is to say: if I were more productive (of books), I’d perhaps only be digging myself deeper and deeper into a hole.  Being more productive of art is good, but when I really need to figure out is how to be more productive of profitability.  I need to produce more book sales.  That’s a hard one.  The podcasting thing is meant to be helping with that – it certainly puts my writing in front of a lot more minds than everything else I’ve been doing, even if it is for free, right now.  Something approaching five hundred times as many people have downloaded Dragons’ Truth from Podiobooks.com than have purchased a copy of the paperback (not counting sales to family) – that’s a huge multiplier.  Unfortunately, for whatever reason, it hasn’t translated directly into interest in my other podiobooks or in sales of my paperbacks or eBooks.  Gotta keep it up, though.  Gotta keep working on it.  Gotta get back to work, right now – I’m supposed to be editing together next week’s episodes of Forget What You Can’t Remember, right now.  Gotta go.

Not about Tools of Change

Last week I was in New York, NY for the first time in my life.  I won a free conference pass to O’Reilly’s Tools of Change for Publishing conference from Booksquare, managed to afford the airfare and hotel (Would you believe I flew to NYC, stayed for 3 nights within 1.0mi of the conference at Times Square, was fed the entire time, and flew home for under $550?), and had a great time.  I have tweeted a bit about it, from the conference, and I have many, many pages of hand-written notes I took over the two days of the conference I attended, but this post is not about Tools of Change.  I may (or may not – but probably will) blog extensively about it later.  There’s a good chance I’ll write a thousand words or more per page of notes, not to mention anecdotes about everything that happened between sessions and at night.  This is not one of those posts.

This post is about everything else.  This post is about how, in between the last two First Friday Art Walks (ie: basically in January), I painted 6 new paintings, recorded the audio for the podcast version of FWYCR (inlcuding 6 chapters ahead of where I needed to be), wrote 5 (mostly long) blog posts, did my taxes, et cetera, et cetera.  This post is about how, since the February First Friday Art Walk I haven’t painted anything new, have only written this blog post, and have only finished the single chapter of MEPod that was due today.  This post is about how I don’t know when my next book will be ready for publication, or what book it will be.  This post is about how I occasionally notice that I don’t have a “marketing strategy.” This post is about feeling insignificant, helpless.

After this month’s First Friday Art Walk in downtown Phoenix (I show among the vendors known as “Roosevelt Row” – the booths in the blocked off streets of Garfield between 4th & 6th, on 5th between Garfield & McKinley, and starting next month on 6th as well – I’m there every month, I pre-paid for all of 2009, and you can see/buy my art and/or books in person there for cash), I sold two paintings.  Did not sell them at the Art Walk, one because I don’t take credit cards on site, the other because there wasn’t a convenient ATM, but sold them after being seen there.  Gladly drove across town on Saturday to deliver one (after processing the payment through Google Checkout) and to a different part of town on Sunday to deliver the other.  I’m always glad to put my creations into the hands of people who appreciate them.  People who love them.  People who are excited to be able to see them again and again.  These kind of sales are awesome.

Very early Monday morning I left for NY. Thursday evening I returned to Phoenix.  Friday I did laundry and tried to recover from the conference & the trip.

Saturday I had another Art Walk / Art Fair, this time at Angel’s Serenity in North Phoenix/Scottsdale.  The Angel’s Serenity Art Fair is a Saturday, daytime event.  It had better turnout when the economy was in better shape (and when there was an open coffee shop involved – since gone out of business), but I still feel it’s worthwhile to show there.  It certainly doesn’t cost anything but my time and effort.  Sold a few books (You’ve seen the new books, right?), about half to returning customers.  That’s my favorite and most reassuring sort of customer, the ones who have bought my books before, read them, and want to buy the new books, too.  That’s the basis for my publishing model; to build an audience of people who will continue buying my books as I continue to write them.  Didn’t move any art at the Art Fair, but a past customer and I spent a lot of time discussing the 5 or 6 pieces he wants to buy – if only I catch him at the right time of the month.  I’ll follow up with him after the first of the month.

Writing it out, I know it hasn’t been a lot of time – especially since the conference was actually work.  Yet I feel unaccomplished, so far.  Dilligent, yes.  I recorded three more chapters of FWYCR yesterday, and worked on trying to figure out what to do about the final main character’s voice – it needs to be distinct, striking, but not distracting or confusing.  I edited, mixed, compressed & posted chapter 15 today, went to two banks and a book store, and am writing this blog post.  I’ve been working on some other ideas (more below) as well.  Still, I feel I haven’t done enough.  On the other hand, a big part of why I chose not to buy the big TV was so that I would be able to work longer without stress and worry – so that I would be able to go at my own pace without having to freak out about whether my art & writing were bringing in enough money on a day-to-day and week-to-week basis.  So I’m trying not to freak out.

I’m also looking at some new projects.  I’m considering designing a deck of cards – you can think of them like tarot cards or fortune telling cards, though I’m developing them largely from scratch.  I’m working out some planning and manufacturing ideas already, starting work on basic artwork & meanings.  Probably a set of 50 cards – thinking of maybe putting it out as a “deck” of moo business cards, actually, though I haven’t fully considered all the different custom card-deck printing options out there yet.  Feel free to suggest someone in the comments.  Then, in parallel with developing the deck, write a book explaining the cards, their meanings, and how to do a “reading” from them.  Publish the book & make the cards available – because I can, and it interests me to do so.  Not sure how to market such a thing, and certainly can’t bundle the cards with the book via Lightning Source, but it’s an idea.  If I decide to paint the images for the cards, that could mean up to 50 new Mini-Paintings – I’d want to do them at a size I could scan with the equipment I have, so probably 8×10″ or smaller canvas or canvas boards.  Or perhaps illustrations on paper, but then I’d have to mount/mat/frame them.  bleh.  But either way, that could be a gallery show I could shop around.  Hang the originals on the walls, sell the cards & books (& originals), and have me (someone) do readings for guests all night/nights.

I’m also increasingly thinking of trying to put together a music “album.”  Probably a “Christian music album,” at that.  I keep having to compose my own music for the podcasts (because I’m quite stubborn and independent) and thus to think about music, to design music, and to practice with its creation.  I’ve been vaguely thinking about creating music since middle or high school, but have rarely stuck with any physical instrument for more than a few weeks at a time & have never studied musical composition.  Having Garageband in front of me several hours a week, listening to music I’ve composed play behind my audiobooks, it’s been pushing me more and more toward writing songs & putting together an album.  That, I don’t have outlines or plans or marketing plans for (yet), unlike the cards/book thing above, but it’s rolling around in my head, closer and closer to the front all the time.

Which brings me around to what may be a lack of focus.  If I’m writing/composing/recording/producing an album of Christian music, am I focused on art?  On writing?  On publishing?  I’ve squeezed the designing of a deck of fortune cards (did you know the Old Testament  condemns divination?) into the art/publishing worlds with the hand-painting of the art & the writing/publishing of a companion book, but has my focus slipped?  What happened to the anthology of short stories I was working on last year?  When is UTFBF-RoaAP: Book Four going to be written?  Will I paint anything other than these cards any time soon?  What about my next podcast novel (due in April)?  What about marketing?

Marketing?  Fuck.  I knew I was forgetting something.  I still haven’t figured out how to do marketing.  Sigh.

In other news, since my books are increasingly apparent as some sort of idealized-communist propaganda, I’ve begun slogging my way through Atlas Shrugged.  The Fountainhead is next.  Then probably the Communist Manifesto, Wealth of Nations and Mein Kampf.  I’ve never read any of these, but time for reading is part of what I bought myself when I didn’t buy a 73″ HDTV.  Speaking of which, I’m going to go work on Atlas Shrugged right now.