So, I’ve been reading a few blogs recently where people mention their fascination with or loyalty to or … generaly positive regard for IKEA. One guy recenly went to the largest IKEA in the US, as kindoof a tourist attraction to him. I’ve heard of them, but I don’t think I’ve ever known anyone who was a customer of theirs before. I’ve never seen advertising, and I didn’t know why. I had the impression initially that they were based out of northern Europe and offerred primarily catalog sales in the US. This seems to be mostly true, but they also seem to have quite a variety of locations in the US. Many in California and on the east coast, and a couple in between. None in Arizona.
Which is probably why I really don’t know anything about them, have never seen any advertisement for them, and don’t know anyone who owns anythign IKEA.
Anyway, as long as they offer catalog sales and the people who like IKEA seem to absolutely love it, I thought I’d take a look. I went to IKEA.com and they basically don’t offer internet sales unless you already have a catalog. So I tried looking for a way to request a catalog online. They have a page for that. Except it says it doesn’t work. Except then it still pretends like it’s going to work. Except it doesn’t work.
Anyway, I figured if I can’t request a catalog online, it’s probably a simple matter of phoning them up and giving them my address. They want my business, right? So I started looking for a phone number… Tried the Customer Service page, tried the Contact Us page, I don’t see a phone number. Tried going back to the USA home page; no phone number. What kind of a business are they running here? I can’t order online unless I already know the specific details of what I want, and I can’t find out the details unless .. what? I have a catalog with the phone number in it?
Eventually I found a number on the “Home shopping” page. For placing orders. There was a complex phone tree in which there were no options even accepting that IKEA might want new customers, but I eventually just hit zero and got an operator who was glad to take my name and address. Man O Man, that was much tougher than it needed to be.
I realize IKEA is a cult, but don’t cults usually want new members? Maybe I’ve got that backwards. Oh well. A catalog is on the way. I can’t afford new furniture right now anyway, so I really won’t be joining their cult right now, but … maybe they knew that.